Sunday, April 17, 2011

Posters of medical products - exhibit at Philadelphia Art Museum

Art: Medical posters that are aesthetic, effective | Philadelphia Inquirer | 04/17/2011:

"'Health for Sale' at the Philadelphia Museum of Art both timely and historically fascinating; that it's also a cornucopia of graphic imagination is a bonus.

This exhibition of more than 50 vintage posters that promote medical products and address public-health issues was drawn from the museum's William H. Helfand collection, itself a subset of the museum's incomparable Ars Medica collection of more than 3,000 works of medical art.

Helfand, a retired pharmaceutical executive, has been an indefatigable collector of medical prints, posters, and related ephemera for more than 55 years."

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